In 2013, the popularity of responsive web designs soared to new heights, with the help of publications such as Mashable, dubbing 2013 as “the year of responsive web design”. In 2014, we’re already seeing responsive websites receive Site of the Day – type awards, from popular web design ranking portals. One of our own designs, BadassProgrammers– is a great example.
Responsive sites aren’t going anywhere. There is however, an array of myths surrounding them, which inspired us to put them to rest for you and state the facts. Now, let’s start slicing!
Myth 1: Responsive Design Only Benefits Mobile Users
A good majority of people believes that responsive web design is only meant for viewing sites on a mobile screen.
Fact: Not true. Websites utilizing responsive web design will automatically adjust to meet the display requirements of any device. This includes desktops, notebooks, tablets, smartphones, etc.
Myth 2: Responsive Websites Are Enemies Of SEO
Many folks believe that utilizing responsive website design will affect their search engine optimization efforts. This belief mainly stems from the assumption that HTML changes will occur when a responsive website is viewed on different devices.
Fact: Not true at all. In fact, if you read Google’s smartphone developer page, it clearly points out the opposite; responsive web design is actually recommended for search engine rankings. According to Google, a responsive website contains the same HTML for an entire URL. CSS media queries are what render content to display differently on a user’s device.
Myth 3: Responsive Web Design Requires Content To Be Compromised
Some folks believe that responsive design forces content to be reduced.
Fact: In some instances this may be true, but not always. The chance of having to reduce the content only increases when a website has a significantly large amount of copy to display. More content = more scrolling for smaller screens. The bottom line is this: if your content is very practical, users will likely scroll as far as needed, to view the information. However, if that’s not the case, then mobile copy may need to be conveyed in fewer words than its desktop counterpart.
Myth 4: Myth 4: Responsive Web Design Is Only For Light Websites
Since responsive web design involves taking more steps than the traditional design (I.e. multiple device testing), it’s often thought that smaller websites adopt this type of design better than a larger (more complex) site.
Fact: Completely not true. Let me ask you: If a responsive approach works best for “light” websites, why have sites like Sony, Microsoft, The Guardian and Mashable (just to name a few) chosen a responsive approach? Enough said.
To create your very own responsive site or convert an existing design to be responsive, give us a call. Gain the knowledge and competitive edge. 1-888-690-0060. Forward Thinking Applied.